A commitment to change

Our global community of customers plays a pivotal role in transforming the lives of children across Africa. With every purchase from our classic watch collection, we contribute towards essential resources for these children:

  • Solar Lights: In partnership with Pen To Paper Ghana, we distribute solar lights to children in areas lacking electricity, eliminating the need for harmful fuels and lengthy walks to study under streetlights.

  • School Uniforms: In collaboration with House of Wells, we provide two sets of school uniforms, enabling children to attend school, a privilege they might otherwise be denied.

Thanks to the Vitae family, education and opportunity is becoming more accessible in Africa. We extend our heartfelt gratitude to you for joining us in this journey towards making a significant impact.

By the numbers:

8,000+

Items of uniform & solar lamps distributed

7

Countries in which we've supported young people

42

Countries our Watches have been sold in

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Why give?

Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.

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Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.

Giving FAQs

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.